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We're a socially-conscious interior design company in Minneapolis, MN.
Melanie Zaelich
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Interior Designer, Branding Expert, Creator of The Designer's Blueprint
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Join date: Apr 15, 2025
Posts (6)
Feb 12, 2026 ∙ 8 min
The Website Mistake 95% of Interior Designer's Make and How to Fix it.
You’ve planned your website. You’ve written your copy — maybe yourself or with a designer’s help. You’ve edited photos, tweaked layouts, and polished every detail. Then you hit publish , clicked “launch,” and waited for the calls to start rolling in. But… nothing much happens. The good news is that there’s a single step most people miss that can dramatically improve your chances of being found online— an in a timely manner. Today we’re going deep on the number one mistake interior designers...
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Oct 17, 2025 ∙ 6 min
How to Set Boundaries for Interior Designers: Confidence, Clients, and the Website SEO Pipeline That Makes Saying “No” Easier
When I first started my interior design business, I said yes to everything—late-night texts, extra revisions, and projects that didn’t excite me. Like many women (and recovering people-pleasers), I thought saying yes to everyone would make me successful. Instead, it made me exhausted, undervalued, and questioning my worth.
Over time, I learned that boundaries aren’t walls—they’re respect.
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Sep 8, 2025 ∙ 6 min
How Do I Get Backlinks for SEO as an Interior Designer, Home Stager or Home Organizer?
If you’ve been diving into SEO for your business, you’ve probably run into the word backlinks. And for good reason: backlinks are one of the most powerful ways to get your website noticed by Google and therefore, by your dream clients. And with the SEO changes in 2025, backlinks are even more important than they used to be. But if you’re thinking, “Okay… but how do I actually get backlinks as an interior designer, home stager, or organizer?” — you found the right blog. I’m going give you...
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